Cooler King Announces Product Line Changes for US Market in 2025

London, UK – November 22, 2024 – Cooler King, renowned for its hand-crafted premium electric bicycles, has announced a strategic adjustment to its US product offerings for 2025 in response to potential tariffs and regulatory uncertainty under the incoming administration.

 

As part of this revised approach, Cooler King will scale back the range of products available in the US market. For 2025, the company will exclusively offer its flagship model, the Cooler Kub 1500S, known for its unparalleled craftsmanship, retro design language and cutting-edge performance. The remaining inventory of the Cooler King 750S range, a favorite among US riders, will remain on sale as part of this transition from it’s Florida and California distribution centers

 

“With potential tariffs looming and an unpredictable timeline for their implementation, the US market has become an increasingly volatile space for businesses like ours,” said a Cooler King spokesperson. “As a brand committed to crafting premium electric bicycles in Great Britain and Asia, navigating these challenges requires strategic focus.”

 

Cooler King remains dedicated to its mission of delivering innovative and high-quality electric bicycles. While the product line in the US will narrow, the company continues to expand its presence globally, catering to markets with more stable conditions.

 

For more information on the Cooler Kub 1500S or to secure one of the final Cooler King 750S models, visit coolerking.co

 

This strategic move reflects the brand’s adaptability in the face of global trade uncertainties, ensuring it continues to deliver excellence to its loyal customer base.



Cooler King
www.cooler.bike
UK: +44 20 3239 2981
US: +1 401 213 9900